Minaird · Sample work · Hotels

What your hotel could look like on social.

A lobby that stops people in their tracks, suites they dream about, and a restaurant and bar worth staying in for. Here's a sample of the posts and videos we make for luxury hotels.

Sample content for a fictional business, created by Minaird

Hotel Marigold

Five-star hotel · Downtown · fictional

HM
hotelmarigoldDowntown
A grand marble hotel lobby under crystal chandeliers, text: Your weekend starts hereA classic suite with a chandelier, silk curtains and a writing deskA white-gloved waiter lifting a silver cloche from a caviar breakfastThe hotel restaurant at dusk, with chandeliers and tall windowsA cocktail on a marble bar in a dimly lit hotel bar
1/5
hotelmarigold Some weekends deserve a chandelier ✨ Book our two-night Marigold Weekend and dinner for two in the Marigold Room is on us. Swipe for the suite, breakfast in bed, the restaurant and a nightcap at the bar. Link in bio to reserve. #luxuryhotel #fivestarhotel #hotelbar #weekendgetaway #staycation
View all 187 comments
travelwithjenna Booked for our anniversary in November 🥂
hotelmarigold Happy early anniversary, Jenna! We'll have something special waiting in your suite 💛
5 hours ago
What it does for you

A weekend offer that books direct.

Five swipes show the lobby, the suite, breakfast in bed, the restaurant and the bar. The caption closes on the offer: two nights and dinner for two, with the link in the bio to reserve.

  • One clear offer, shown at its most beautiful
  • A link in the bio that turns interest into a reservation
  • Replies in your front desk's voice: here, a surprise waiting in the suite for an anniversary stay
0:35

One night, five stars: a stay at Hotel Marigold

HM
Hotel Marigold21.4K subscribers
88K views · 1 month ago
From the front desk and a bellman at the door to the rooftop pool, turn-down, dinner in the Marigold Room and a nightcap at the bar.
What it does for you

Let guests take the tour before they book.

From the front desk and the bellman to the rooftop pool, turn-down, dinner and a nightcap, a 35-second tour answers “what's it really like?” before anyone asks.

  • Shows what photos can't: the arrival, the service, the evening
  • Found on YouTube and Google by people planning a trip
  • Cut into Reels from the same footage
9:41
What it does for you

Hotel Marigold, in their pocket.

Stays, spa and dinner bookings, mobile check-in and the Marigold Circle card, all on your guests' phones, with a live dashboard for you.

  • Book rooms, packages, spa and dinner
  • Tell the front desk you're on the way
  • Marigold Circle card and digital key
  • Today's arrivals and a live owner dashboard
Open the app full screen

A working sample: tap around. Under More, the owner gets Operations, a live dashboard with charts by our Analytics Team, and a narrated monthly report. More examples on Apps.

Record guests, fewer workers.Hotel industry report · One Caye Analytics · October 2026 · 3:31
What it does for you

Record guests, fewer workers.

Houston hotels are recovering from a hard 2025 on higher rates rather than more guests, the World Cup lifted prices more than occupancy, and luxury keeps pulling away from economy.

  • Market research, surveys and Google searches in one short, narrated video
  • Every figure has its source on screen
  • A new report each month, so you see what changed
Get this report free for a month

This is real industry data, not sample content: every figure has its source on screen. The first month is free; after that Industry Trends is $149 a month. More about Industry Trends.

Fictional business. Likes, comments, views and subscribers are illustrative. The app is a working sample with fake data. Photos and video clips: Pexels (free to use). Music: “Lobby Time” by Kevin MacLeod (incompetech.com), licensed under CC BY 4.0.

Why this works

Posts with a purpose, not just pretty pictures.

Every post and video has a job: bring people in, give them a reason to act, and build trust over time. We focus on Instagram and YouTube, where your customers spend their time, and cover the other platforms too.

Packages that fill weekends

Clear offers, shown at their most beautiful, give people a reason to book direct.

Tours sell the stay

YouTube tours and Reels answer "what's it really like?" before guests even ask.

Replies like the front desk

Warm, quick answers to guest questions carry five-star service onto social.

A typical month

What we'd post for a hotel like yours.

A monthly calendar you approve before anything goes live, mixing these kinds of posts and videos.

  • Packages and seasonal offers
  • Suite and room tours on video
  • Bar, dining, spa and rooftop pool moments
  • Events, weddings and local experiences
  • Guest stories and reviews, reshared with thanks
  • Holiday and peak-season campaigns
Minaird Social Media

Want posts like these for your business?

Tell us about your business and we'll come back with how we'd build your presence. Packages start at $750 a month, and your own iPhone app is an add-on.